CRM AUTOMATION

Every lead. Every channel. Every follow-up.

One pipeline. Automated routing, nurturing, and review requests. Built on top of your existing CRM or ours. No lead slips through. No follow-up forgotten.

100%
Follow-up rate
+412%
Review volume lift
7.4
Avg. touches per lead
38%
Lead → job close rate

PROBLEM / SOLUTION

Where it hurts — and how we fix it.

Problem

Lost rate

Leads leak everywhere

Form, phone, chat, text, Facebook, Google. Nothing connects. Most leads never get followed up — they fall into the gap between tools and silence.

42%

Lost rate

Avg. touches

No follow-up cadence

One call, then silence. Research shows 50% of closes happen after the 5th touch. Almost nobody does it. The business that follows up 7 times wins.

1.2

Avg. touches

Source clarity

Zero attribution

You're spending on Google, Facebook, maybe SEO — and you have no idea which one is actually booking jobs. You can't scale what you can't measure.

0

Source clarity

Solution

Tracked

Unified inbox

Every channel — form, phone, chat, Facebook, Google — flows into one pipeline. Lead source tagged, owner assigned, response timer running.

100%

Tracked

Avg. touches

Automated cadences

SMS + email sequences trigger within seconds of lead capture. 7+ touch sequences run automatically. Nothing falls through — ever.

7.4

Avg. touches

Full attribution

Revenue-grade attribution

Every dollar traced back to channel, campaign, and conversation. Know your CAC, LTV, and ROI per source with enough precision to scale.

$/src

Full attribution

FEATURES

What's in the system.

Instant lead routing

Round-robin, service-area, or skill-based routing. Alerts in Slack + SMS within 30 seconds of lead capture.

SMS + email drip

Pre-built 7-touch sequences for new leads, quote follow-ups, and 90-day reactivation. Fully customizable.

Review automation

Auto-request Google and Facebook reviews 2 hours after job completion. More 5-star reviews, zero manual effort.

Pipeline visibility

Kanban dashboard with stage aging, conversion rates per stage, and velocity warnings before deals go cold.

Revenue attribution

Dollar-level tracking per channel, campaign, service type, technician, and ZIP code. No more guessing.

Integrations

HCP, ServiceTitan, Jobber, Zapier, Google Workspace, HubSpot — we connect to your existing stack or set up a new one.

OUTCOME

The result.

Follow-up rate

0%

+230%

Automated cadence

Review volume

+0%

90d

Google + FB

Close rate

0%

+2.1×

Lead → job

Ready when you are

Stop losing revenue to missed calls.

30-day install. Revenue dashboard included. No retainers.

SUPERESTIMATE